Digital PR
Digital PR isn’t just about mentions; it’s about meaningful engagement. Partner with us to craft impactful campaigns that elevate your brand and achieve your goals.
Dominate’s Digital PR Services
Think about it for a moment, how often do you spend scrolling? It’s a habit we’ve all been consumed by, whether it’s getting the news, flicking through social media or doing a spot of online shopping. Our world today is a digital one – and that’s where digital PR services come in.
At Dominate, we combine proven, traditional PR strategies with our unique, digital know-how to make sure you’re at the front and centre of your customers’ next scroll session. We’re all about visibility, but it has to be the right visibility. We deliver data-driven visibility and online PR coverage that converts and produces tangible results. With the right strategy and creative marketing techniques, we’ll make sure you leave a lasting impression.
What is Digital PR?
Wondering what makes digital PR services different from the traditional kind? It’s PR for an online world. Think blogs instead of newspapers. Social media instead of word of mouth. Podcasts instead of radio. YouTube instead of TV. Digital PR makes use of every online platform to boost your brand’s visibility, trust and reputation.
With our unparalleled knowledge of analytics, trends and research in content marketing, SEO and social media marketing – we work to improve your online presence across all online touchpoints. We’ll work with you to leverage the latest trends in your sector so that your brand will always be ahead of the curve and, most importantly, the competition.
The Benefits of Digital PR
The whole world consumes online media in huge volumes every single day, so it’s crucial you nail your digital PR solutions.
When you partner with Dominate, you’ll benefit from:
Visibility
Increased online visibility across search engines, social media and other digital platforms
credibility and trust
Earned credibility and trust because your customers will see and follow your journey
Audience Engagement
A targeted reach backed by analytics and research
SEO
Improved search engine optimisation so your brand gets seen in the right places
Cost Effective
Offers a more affordable alternative to traditional PR methods, delivering high-impact results with lower costs.
Measurable Results
Provides data-driven insights to track campaign performance and ROI.
What we offer at Dominate.
Have questions? We got answers!
What is the difference between traditional PR and digital PR?
Traditional PR focuses on offline channels like newspapers, radio, and TV, while digital PR targets online platforms such as blogs, social media, podcasts, and YouTube. At Dominate, we blend traditional PR principles with digital strategies to increase your online visibility and build a strong reputation across digital touchpoints.
How much does digital PR cost, and how do you ensure a return on investment?
Digital PR costs depend on the scope of your campaigns. At Dominate, we focus on measurable results through data-driven strategies. We track performance metrics like visibility, audience engagement, and ROI to ensure your investment delivers tangible outcomes.
How does digital PR improve my search engine rankings?
By securing backlinks from credible websites, optimising content for SEO, and enhancing brand visibility on digital platforms, digital PR boosts your search engine rankings. This leads to increased website traffic and higher chances of conversions.
Can digital PR work for small businesses or niche industries?
Absolutely. Digital PR is highly customisable, making it suitable for businesses of all sizes and industries. By tailoring campaigns to your target audience and leveraging niche platforms, we ensure your brand gets the right exposure.
How do you measure the success of digital PR campaigns?
We use advanced analytics to track metrics like website traffic, backlink quality, social media engagement, brand mentions, and ROI. Regular performance reports keep you informed about the impact of our campaigns.
What if my brand doesn’t have an established online presence? Can digital PR still help?
Yes! Digital PR is designed to build your online presence from scratch. We’ll create a comprehensive strategy to establish credibility, increase visibility, and connect your brand with your target audience across digital platforms.
What kind of businesses benefit the most from digital PR?
Digital PR works for businesses across all industries, from startups to established brands. If your goal is to increase online visibility, boost engagement, and build trust with your audience, digital PR is a valuable tool for your growth.
